10 Speed to Lead Stats All Revenue Teams Should Know
On the fence about the importance of speed to lead/lead response time? The 10 statistics below are sure to put a burr under your saddle to improve.
- Seventy-eight percent of customers buy from the company that responds to their inquiry first (Lead Connect)
- Lead response time on web-generated leads averages 17 hours (Ricochet360)
- You are seven times more likely to qualify leads when reaching out within an hour as opposed to just one hour later (Harvard Business Review)
- Revenue teams are 21 times more effective when calling within five minutes of prospect first contact as opposed to calling after 30 minutes (LeadSimple)
- Companies experience a 391 percent increase in lead conversions when responding within one minute (Velocity)
- Only seven percent of companies of companies respond to leads within five minutes (Drift)
- Remarkably, 55 percent of companies respond to leads in five or more days (Drift)
- Odds of qualifying leads decrease 80 percent after five minutes has elapsed (Vendasta)
- Leads are 10 times less likely to respond if outreach takes more than five minutes (LeadResponseManagement.org)
- Seventy-three percent of leads never get followed up with (InsideSales)